EXCLUSIVE: Price – ‘Light Work’ Interview Pt. 1 & ‘Millions’ Video Premiere

Price is an upcoming MC out of Toronto who is emerging as serious contender in the game. Repping that Dot Boys movement, Price recently released his first project Light Work, an impressive project that spans classic and contemporary Hip Hop sounds. He also brings a unique perspective to his music, having traveled the world as an athlete and musician. We got with Price who took time out of his schedule for a two part interview, including sharing the premiere of his new video Millions. Check out part one of our exclusive and the video for Millions after the jump, and stay tuned for part two on Wednesday which includes an exclusive bonus track.

Thanks again for the time, Price. For folks who may not be familiar with you, tell them a little bit about Price and what you represent?
I’m a rapper coming out of Toronto and I’m next to blow. I represent the Dot Boys Movement. I’m a new breed of rapper. I’m not coming up in the game spitting a false reality. I’ve been a professional soccer player, I’ve partied around the world, I’ve lived overseas… and now, while I’m still young, I’m here to rap about it.

How did you get started in Hip Hop?
I was in Berlin and I linked up with this dude named DJ Ease. He was from New York but he was big out there. As soon as he heard me spit he said let’s make an album, and it made me think I should really pursue it. So I started doing shows in Berlin when I was 16/17, which helped me mold my sound over there.

Who do you look up to?
Eminem because he represents everything that hip-hop is for me. He created his own sound through what he experienced without any outside influence and I plan to do the same thing.

Tell us about the Light Work project? When did it drop and how did it come together?
Light Work was my debut mixtape. Even though I started making music when I was 16, this is the first project I put out with a serious mindset. Funny thing is though, I wrote and recorded it in Sir Gabe’s condo in 3 days. I finished it mid November and dropped it December 15th.

You seem comfortable on more classic boom bap type beats as much as new more club type joints. Do you have a preference or just like to keep your sound diverse?
I like to keep my sound diverse but I pride myself on finding the best of the best beats. If you listen to my album, you’ll hear that every single beat reaches a high standard. They aren’t your typical everyday beats.

What are your top three joints from the project and why?
Everywhere We Go, Ear To The Streets and Millions. They just stick out to me and I hear a lot of feedback from fans for those tracks, I went in.

And that’s perfect, with that let’s premiere Millions: